Services

Goodform is a vibrant, customer-focussed sports marketing company working with national governing bodies and sports clubs to improve their commercial performance. Our services include –

• Commercial Consultancy – developing innovative strategies to improve commercial performance including commercial and membership audits and stadia management.

• Stadia Consultancy – Goodform has worked with a number of clients on Stadia Consultancy projects. This work involves advising on the design, build and operation of new and existing Stadia. Clients vary from Premiership Football Clubs to overseas Governments.

• CRM Strategy and Implementation – helping sports organisations to maximize the value of their data through CRM audit, data cleansing and profiling, telesales and online campaigns.

• Membership Management – specialising in developing and managing sports membership schemes from product development to customer care. This includes new product development, sales and marketing, customer service, administration and database management.

• Sales and Marketing – providing resource and expertise to increase sales. This involves market research, campaign management, design, website development and e-marketing.

• Market Research – on and offline questionnaires, focus groups and event specific audience research in conjunction with out sister company Sportswise.