2014 has seen another successful tournament for the RBS 6 Nations organisers, both on and off the field. Goodform’s continued work as their retained CRM Agency has resulted in the RBS 6 Nations database increasing for the fourth consecutive year. There was a 63% increase in data compared to...
Our recent SportsFan Panel survey asked our panelists if they would be in favour of reintroducing safe standing areas into football stadiums, which is an issue that has been widely debated in recent months by the football community and in the media. Currently, the legislation requires that all...
Goodform has been working with England Rugby 2015 since 2011 when we were appointed as the retained CRM Agency for Rugby World Cup 2015. Through a dedicated CRM and digital marketing strategy an engaged database of rugby fans across the world has been created and continues to increase as the event...
Using a combination of its digital marketing and telesales services Goodform assisted the Motorsport Industry Association (MIA) to sell out their Awards Dinner at Autosport International 2014.
Goodform’s continued work with British Athletics as their retained CRM Agency has seen us heavily involved with the marketing and promotion of their Sainsbury’s Indoor Series, which achieved sell-out status. Glasgow hosted the first event in January in their state-of-the-art Emirates...
The RBS 6 Nations tournament kicks off this weekend and as the retained CRM Agency for the event we've been busy building up excitement and momentum with fans through innovative digital marketing campaigns containing exclusive and exciting content.
We sent over 50 million emails last year on behalf of our clients across the sports industry and over 50% of these emails were opened on phones or tablets.
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