This summer Goodform’s research service, Sportswise, was appointed by BADMINTON England to deliver an extensive research project on their members. The national governing body is committed to gaining insight and feedback from their members and as such they have monitored their membership...
“Goodform has carved an impressive niche for themselves through years of experience of working closely with sports marketers.” Database Marketing 2014That was the verdict of the judges of this year’s Database Marketing Awards, who in September named us ‘Outstanding Data...
Goodform's research service, Sportswise, has recently completed a valuable piece of research in preparation for the Rugby World Cup 2015 (RWC 2015), focusing on the spectator experience. Rugby fans were asked to help shape the matchday experience by providing their views and expectations. The...
Goodform is delighted to have been named 'Outstanding Data Focused Agency' at the Database Marketing Awards 2014, which was held at The Brewery in London on Wednesday 24th September.
“The definition of insanity is continuing to do the same thing over and over, and then expecting different results."Einstein’s famous saying was quoted by Paul Thandi, Chief Executive of The NEC Group, in his opening, keynote presentation at The Sports CRM Summit earlier this week....
Next week’s Sports CRM Summit will not only feature a stellar line-up of keynote speakers from across the sports industry but also a series of round table discussions facilitated by industry experts.The round table discussions will provide delegates with the ideal opportunity to discuss and...
The upcoming Sports CRM Summit will feature an interactive Round Table Discussion, giving delegates the opportunity to explore and discuss how sports national governing bodies can drive their sports forward - to achieve more members and participants - through data and insight.
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