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Personalisation Proves Key in Maximising Revenues at The Ageas Bowl
14/05/12Heading into the summer season, The Ageas Bowl, home to Hampshire Cricket, continue to demonstrate their successful customer-centric approach by boosting both ticket sales and membership using highly targeted e-marketing campaigns.
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Thomson Holidays to speak at The Sports CRM Summit
27/04/12Over the last five years Thomson Holidays has developed an award winning CRM programme and we are pleased to announce that their Senior CRM Manager will be delivering a keynote session at The Sports CRM Summit, which will take place at Wembley Stadium on Tuesday 22nd May.
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Goodform Appointed by Six Nations Rugby Ltd
23/04/12Six Nations Rugby Ltd, the governing body for the annual RBS 6 Nations Championship, has appointed Goodform to assist with the management, quality and application of their contact data management.
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Sportswise appointed by British Equestrian Federation
16/04/12Sportswise, Goodform’s sister company, has been commissioned by the British Equestrian Federation (BEF) to help develop new products aimed at growing participation in equestrian activity. The research project and subsequent insights will help the BEF with the planning and submission of their...
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Sports CRM Summit 2012: Only 1 week left to take advantage of the early bird rate
11/04/12The early bird rate for this year’s Sports CRM Summit is due to expire on Friday 20th April so if you haven’t already, then book your place now. The Summit will take place on Tuesday 22nd May at Wembley Stadium and features an impressive agenda of keynote presentations by industry...
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CEO of England Rugby 2015 to speak at The Sports CRM Summit
02/04/12Paul Vaughan, CEO of England Rugby 2015, will be delivering a keynote presentation at The Sports CRM Summit 2012 at Wembley Stadium on Tuesday 22nd May.
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TEN insights we can tell you about your customers from your database
27/03/12As we continue to celebrate our TEN year anniversary we would like to share TEN things that we can tell sports clubs and organisations about their customer database. Connecting with your customers effectively and profitably requires a healthy database, and by extracting socio-economic data you can...
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