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Be at the Summit of Sports CRM!
29/07/10The Sports CRM Summit 2010 is fast approaching and professionals in the world of sport are urged not to miss out. The event, hosted by leading Sports CRM agency Goodform, is set to be a groundbreaking day with keynote speakers from Manchester City Football Club, Telefonica and Smartfocus all...
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Digital Designer/Marketer Vacancy
14/07/10Digital Designer/Marketer Vacancy Leading Sports Marketing Company, Goodform requires a Digital Designer/Marketer to deliver the design and digital element of its CRM agency services. Working closely with relevant Account Directors, you will be responsible for managing a portfolio of client...
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CRM ACCOUNT MANAGER VACANCY
06/07/10Sports Marketing Company, Goodform requires a CRM Account Manager to manage and develop client relationships. Working closely with relevant Account Directors, you will be responsible for managing a portfolio of clients and implementing commercial activity in partnership with the client.
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Goodform’s Top 5 Tips for Better Data Management
30/06/10Data is increasingly becoming a valuable asset to sporting organisations. Keeping it up to date and adding value by creating a Single Customer View (SCV) will provide the platform for a profitable CRM strategy. Overuse, capturing inaccurate information and not keeping it up to date may...
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Morris dances to the top of the leader board
30/06/10Loughborough University student Gary Morris is the outright leader at the halfway stage of the 2010 Goodform Sporting Mastermind quiz. Morris has accumulated an impressive 36 points going into June but his lead is far from secure with Goodform’s very own Owain Powell just four points...
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Affordable ticketing is the key to increasing awareness in sport
30/06/10Every sports club or organisation wants to increase awareness of its sporting product. The major sports such as football, cricket or rugby are able to do this via TV coverage, but a recent Sportsfan survey suggests that the majority of fans would prefer affordable ticketing options to allow them to...
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Goodform South Africa makes Titanic stride
30/06/10Goodform South Africa has secured its first major contract by being appointed by Nashau Titans, one of the leading cricket franchises in SA, as its CRM agency for a 2 year period. The relationship will help Titans manage its customer data more efficiently and leverage it for greater...
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