Welcome to Goodform

Goodform assist sports & leisure organisations to effectively & profitably engage with their customers via innovative CRM, marketing, membership & data management activities.

We are recruiting: join our team!


We are recruiting: join our team!

We are looking for a Operations Centre Administrator to join our team.  Description:Goodform is an innovative sports CRM...

Our Clients

Our Research 

Sports CRM Summit

  • Watford FC
  • Tottenham Hotspur
  • Silverstone Casestudy
  • The Ageas Bowl casestudy
  • Sheffield United FC
  • RFU
  • Professional Cricketers Association
  • England Rugby 2015
  • Millennium Stadium
  • English Indoor Bowls Association
  • England Rugby Supporters Club Case Study
  • British Athletics
  • 6 Nations Rugby Ltd
  • Welsh Rugby Union
  • New research from Sportswise
  • Sports CRM Summit 2016
    We organise this event to provide a platform for the sports industry to explore best-practice and the latest developments in CRM, data, insight and digital marketing. Details on the 2016 Summit will be announced in the new year.